Friday, January 16, 2009

White Sox Nation and Obama Work Together For Change

Nicholas Kinports (follow him on Twitter @ADMAVEN) has worked in the interactive technology world for over 15 years. He is the Digital Strategy Lead and founder of Chicago-based digital marketing firm lonelybrand, where he directs the creation and execution of digital marketing programs that generate measurable signups, conversions and sales.

This is a fantastic example of synergy between two huge brands (Obama and the Chicago White Sox) being distributed across social media outlets.

Maddock Douglas was responsible for the creative.

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