Tuesday, May 17, 2011

Netflix Proves Americans Will Pay for Media

Unobtrusive access, affordable, multi-screen. All of these words define the Netflix experience. Not coincidentally the video streaming service has been measured by Sandvine to be the largest source of peak downstream traffic in the United States.

Digital advertisers take note: this is a trend that won't be slowing down any time soon.

Nick Kinports (follow him on Twitter @ADMAVEN) has worked in the interactive technology world for over 15 years, and helps agencies and brands find and connect to digital audiences for profitable outcomes. Want to talk to him about how a complete digital communications program can help your agency or brand grow? Email him at nick@lonelybrand.com
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